Chloé showcased a romantic and feminine collection under designer Chemena Kamali at Paris Fashion Week. The focal point of the collection was the billowy and ruffled blouses that captured the essence of the brand. Kamali’s vision for the Chloé woman combines history with modernity, symbolized by iconic women like Jerry Hall and Georgia May Jagger in the front row.
The collection featured silk blouses with commanding sleeves, wide-legged trousers, slip dresses, fur-trimmed coats, and Victorian-style jackets. Accessories like oversized handbags and logo belts added a luxurious touch to the airy silhouettes. Kamali sought to honor the past while moving forward and evolving the Chloé woman’s state of mind.
The show’s setting was simple yet elegant, with a focus on the clothes illuminated by soft lighting on a green carpet. Kamali believes in embracing complexity as intrinsic to the Chloé woman, who embodies a mix of femininity, sensuality, independence, and freedom.
The designer aims to maintain a balance of soft strength in Chloé’s DNA while evolving the brand into the future. Kamali’s vision for Chloé resonates with honesty and connection, creating a sense of realness for the Chloé woman. The collection was a testament to the brand’s commitment to celebrating women both in its design ethos and leadership.
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