Liz Romero purchased beaded wallets from a Native wholesaler to sell in her art shop, only to discover they were counterfeit. She refunded customers, absorbed the cost, and separated the items from her store. Romero’s experience is common among Native artists who rely on art sales for income. They face challenges from fraudulent art, gatekeepers, and the pressure to conform to traditional Native art. Many Native artists must navigate established art markets run by non-Natives that dictate trends and determine what is considered “art” versus “craft.” Some artists are creating new pathways for marketing and distributing their art, while others continue to rely on traditional galleries and museums. Romero’s story highlights the struggles Native artists face in an industry where non-Natives hold significant influence and often define what Native art should be. However, a growing number of artists are breaking away from traditional paths to showcase their unique forms and styles, challenging the existing system. The Indian art market has transformed over time, evolving from its roots in tourism and colonialism to becoming a crucial pillar of Native artistic expression. Despite these challenges, Native artists are pushing boundaries and creating new narratives that redefine and elevate Indigenous art in the modern world.
Photo credit
www.usatoday.com